Innovator Kim Kardashian Reinvents the Bra!

Kim Kardashian was obviously feeling inspired by people like Jennifer Aniston who are always walking around with their nipples poking through their shirts, regardless of the temperature or the fabric of their shirts.

The innovator has just announced a brand new collection coming to her Skims line of clothing, The Nipple Bra. The bra includes two hard nipple looking bumps that will ensure the ladies of the world are all walking around with what appear to be hard nipples sticking through their shirts. Just when you thought us ladies couldn't get any faker, now we're going to be rocking fake nipples! Good lord!

There is another upside to the purchase of a nipple bra, aside from just looking like you're rolling around rock hard all the time, Kim will also be donating 10% of sales from the Ultimate Nipple Bra to something called 1% for the Planet, a global network with thousands of businesses and environmental organizations working together to support people and the planet!

Here is the comical new campaign starring Kim and her faux hard nipples!