“The American Meme” premiered at the Tribeca Film Festival earlier this year and hit the Netflix streaming platform on Friday. The documentary explores the implications of garnering success via social media and features the likes of Paris Hilton, DJ Khaled, and Hailey Baldwin. It also follows “social media influencers” – Hilton, Josh Ostrovsky, Brittany Furlan, and Kirill Bichutsky – as they “hustle to build empires out of their online footprints, redefining the paradigm for the American Dream.”