ADVERTISEMENT

TV & FILM

‘The Purge’ Made a Bunch of Money this Weekend

Gallery Icon

bill-swift - June 11, 2013

In the calm before the Man of Steel storm, this weekend was due to be a craptastic one to be at movie theaters. Despite such a dour expectation, Universal's thriller The Purge took the top spot with a truly massive $36.5 million debut.

Since it cost only $3 million to make and went heavy on digital advertising, the sleeper hit will be a hugely profitable one for Universal. The movie, produced by Paranormal Activity's Jason Blum, has one of those late 60s / early 70s dystopian sci-fi premises: under an iron-handed government, one night every year, all crime is legal - murder, dismemberment, whatever. Ethan Hawke plays a dad who must protect his family during the titular purge. Among his brood is relative newcomer, the very sexy 22 year old Australian actress Adelaide Kane, who spends most of the movie in some sort of Catholic school girl get-up. Which is awesome.

Well done, Universal. Well done.

Tagged in: movies , the purge ,



Comments
Disclaimer: All rights reserved for writing and editorial content. No rights or credit claimed for any images featured on egotastic.com unless stated. If you own rights to any of the images because YOU ARE THE PHOTOGRAPHER and do not wish them to appear here, please contact us info(@)egotastic.com and they will be promptly removed. If you are a representative of the photographer, provide signed documentation in your query that you are acting on that individual's legal copyright holder status.



>