Echo Lawrence - October 14, 2020
Fashion house Missoni were part of the first ever Digital Green Carpet Fashion Awards show this year which was put together by something called Eco-Age. The GCFA awards were launched in Milian back in 2017 but due to the pandemic things went digital this year.
The awards are all about celebrating the best in sustainable fashion and this year Missoni had the gorgeous Iris Law wear a one of a kind dress that was made up entirely out of recycled plastic bottles and up-cycled Missoni threads. Missoni hopes to combat global waste issues like plastic pollution and waste caused by overconsumption (we're looking at you FashionNova) by using existing stock and thread that is made up of recycled polyester.
Here is what the 19 year old model had to say about the opportunity:
"It felt so amazing to be wearing a one of a kind dress designed by mmissoni for the digital green carpet fashion awards 2020 ( @ecoage ) The dress is made of recycled plastic bottles and up cycled missoni threads
Fashion is one of the few all-spectrum industries (from agriculture to communications), and has its fair share of global issues: it is in fact one of the most polluting industries and biggest employer of slave labour worldwide. For me this is extremely emotional because fashion is such a huge part of my life and also such a beautiful creative outlet and means to express oneself.
A massive shift is needed in the industry to push towards being more environmental. Events like the green carpet awards help push this agenda ~
I feel optimistic that the fashion industry can change to be what they need to be for a sustainable future and I aim to do what I can to contribute to that ! I love any suggestions from my audience of what more I can do"
Great news for the world, even better news for Iris Law fans!