An Unexpected Briefing from ‘The Hobbit’ on Air New Zealand, Plus a Competition (VIDEO)

There are only three instances where a person would pay attention to the in-flight safety video: the first two times they ride an airplane, and when it's this particular safety video that plays. You might be wondering, what makes this video so special? The cast of The Hobbit (and their southern accents), that's what!

Passengers who are flying Air New Zealand will be greeted with this unexpected briefing, which also features director Peter Jackson. The Lord of the Rings trilogy and the yet-to-be-released Hobbit were all filmed in New Zealand, and it looks like the country's milking that fact for all its worth with all the Hobbit-related stuff they're rolling out prior to the film's premier.

Aside from relaying basic airline safety policies, Elvish codes are also displayed throughout the video. Take note of how many times they appear and you might just win a trip to New Zealand!

Air New Zealand will be flying two people to New Zealand to catch the global premier of The Hobbit. They'll also be treated to a tour of the Hobbiton movie set and a visit to the Weta Cave in Wellington. If you'd like to try your luck, check out AirNZCode.com/HobbitMovie for more details.

The Hobbit: An Unexpected Journey hits theaters on December 14th.