Guy Flies A Helium Balloon Lawn Chair To Promote Cleaning Product

Canadian and possible dyslexic Daniel Boria started a business called All Clean Natural with only $90 and claims it is now worth over $1 million. 

Before you trust that valuation on Shark Tank realize Boria is a bit off his rocker, hence he decided to jump off a cliff while seated in a lawn chair supported by nothing but 120 giant helium balloons in an attempt to promote his product. Supposedly it's great on blood stains. 

His plan was to use the balloons to elevate and then pull a parachute hatch, at which point he would land at the local Chuck Wagon grounds and be hailed as a hero before being tased by several Mounties.

Unfortunately balloon powered contraptions lack pinpoint steering accuracy and he landed in a nearby suburb where a bunch of kids no doubt saw what happened and told their parents who didn't believe them. 

Boria is now facing a misdemeanor public endangerment charge, but it was totally worth it since he's alive. A little more wind and you're frying on the power lines. Then, only kind of worth it.