bill-swift - September 27, 2012
Here's the backstory. I caught this dude in our office who claims to be manly Chapsticking his lips while we were in a meeting talking about important work-related stuff like boobs and beer. I looked at him like 'What the hell is wrong with you' and he looked back at me like 'Dude, what's up, just moisturizing my lips here.'
It was then I realized that so many guys today aren't just awkward, uneven, unisex warbling ducks by accident. They were raised in a 'boys and girls are no different' world. They need wise counsel from other men, an informal masculine collective to serve as the judge of what is right and what is wrong for a man to do. Sort of the role of middle school P.E. teachers before criminal background checks were put in place.
So, we created a show called Is It Manly? A web series hosted by comedian Ben Gleib that will take very little time to provide you, the modern dude, with some rules about what is socially acceptable male behavior. Some of you already know this; sadly, so many don't.
Check out our first episode, sponsored by the movie Pitch Perfect, out in select theaters this Friday, September 28th and nation-wide October 5th. Enjoy.