bill-swift - August 4, 2012
Oh, Chick-Fil-A. When will you learn that the Internet is not as anonymous as it seems? We all know how the Lettuce Stomper got busted by 4chan users after he posted a picture of himself stomping on lettuce at Burger King. Now you (or one of your PR people) think that you can get away by posing as a teenage girl on Facebook who conveniently defends you from one of your many haters?
The entire debacle began when Chick-Fil-A founder Dan Cathy revealed that he was 'guilty as charged' for donating millions upon millions of dollars to fund anti-LGBT groups. You can expect the furor this caused, as some of the statements he made angered a whole bunch of people, who eventually took to Chick-Fil-A's Facebook page to express their outrage.
In one instance, a user named Chris demanded that Chick-Fil-A admit to being dumped by Jim Henson's Company for their anti-gay stance. A user named Abby Farle then posted several comments to defend the fastfood chain. A couple of users noticed Abby, checked out her profile, and made two important discoveries:
Chick-Fil-A quickly denied these accusations on Facebook. But think about it. The only possibility of it not being a PR guy is if the person behind the account was a staunch Chick-Fil-A fan--or Abby Farle herself, who might actually work as a stock photo model. But what are the odds of that?