Kendall Jenner is “Roughing It” in the Wild!

Kendall Jenner just posted up in the middle of nowhere, somewhere that looks a lot like Phelps Lake in Wyoming, surrounded by nothing but mountains, pine trees, and... a full glam team just out of frame.

Wearing a white tank top, black bike shorts, and a gaze that says “I’ve never actually pitched a tent,” Kendall reminded everyone that no matter how remote the backdrop, the Kardashians never go off-brand. Because of course, this wasn’t just a random, wholesome hike through nature, it was an ad. Subtle as a sledgehammer.

If there’s one thing the Kardashian-Jenners have mastered, it’s convincing brands that the secret to selling tank tops is strapping them to a billionaire and dropping her in the wilderness!