Why doesn’t MTV show music videos anymore? As illustrated in this video, you have no one to blame but yourself. Because you’re the ones who keep watching the crap they put out as programming. If you didn’t keep stealing music from the internet, record labels could afford to make promotional videos so you’d go out and buy their records. So what was MTV supposed to do with a sudden hole in their core programming. They’d have to fill it with something. And that something…were heaping piles of shit.
Cheap shit too. The type of stuff that could cheaply be produced, draw a large fanbase and encourage spinoffs, merchandising, TV specials and tours. The problem with cheap shit though, is that it makes people sick, which begets more shit, and so on and so forth. If your entire programming is based around vapid people behaving in the most incredibly ludicrous and shocking examples of ignorance, then people even more vapid, behaving with even more shocking examples of ignorance will believe that they too can be TV stars. And that’s what MTV is today. And we have no one to blame but ourselves. It’s the ‘Soylent Green is people’ conundrum.
And now there’s Buckwild, a show about young adults living in West Virginia that makes Honey Boo Boo look like a documentary by Werner Herzog about grad students at Cornell. MTV calls it television. I call it the end of the world as we know it.